CASE STUDY
Al-Salam
Restaurant
Restaurant branding, web design, and
marketing developed across a multi-year
partnership.
Website Design • Promotional Design • Marketing Materials
CLIENT
Al-Salam
Restaurant
INDUSTRY
Restaurant
TIME FRAME
2007 - 2009
PRODUCT SCOPE
Website Design
Logo Design
Marketing Materials
01
Project Overview
Sierra Digital Marketing worked with Al-Salam Restaurant from 2007 to 2009, helping strengthen its online presence and support its ongoing marketing. The work included website design, promotional campaigns, printable coupons, restaurant flyers, and other customer-facing materials.
Across the partnership, the goal was to give Al-Salam a consistent visual presence while creating practical marketing tools that could promote its restaurant, special offers, and community-focused campaigns.
Project Highlights
A selection of the key deliverables created during the project.
Website Design
Al-Salam needed a website to showcase its menu, promotions, and restaurant information.
We developed multiple homepage concepts along with a coupon page where customers could print offers and bring them to the restaurant.
• Custom website design
• Multiple homepage concepts
• Printable coupons
Promotional Flyers
Al-Salam regularly promoted special offers and events to its customers and local community.
We created bold, food-focused flyers that made each promotion easy to recognize while maintaining a consistent visual style.
• Promotional flyer design
• Special offers
• Print-ready materials
Sweepstakes Flyers
For a sweepstakes with Adam Travel, we created flyers promoting a chance to win an all-expenses-paid Umrah trip, with 100 T-shirts awarded to additional winners.
The campaign was shared through Al-Salam and local mosque communities.
• Sweepstakes flyer design
• English and Arabic content
• Community promotion
Business Collateral
We extended Al-Salam’s visual identity across additional customer materials, including promotional cards and a reloadable gift card.
The gift card gave customers an easy way to share the restaurant with friends and family.
• Promotional cards
• Gift card design
• Branded materials
Gallery
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